Upper Crust is an international baguette specialist, with over 109 stores in 15 countries worldwide. Known for their freshly baked, traditional, French baguettes, they are quickly becoming the leader in the fastest growing food sector in the market. As a fast-urban bakery brand, their food and beverage offer is focused around the hero bread products – freshly baked baguettes, beef pies and an extensive range of bakery products, means there’s something for everyone, from familiar local flavours and recipes to classic combinations with broad international appeal. The Upper Crust brand is no stranger to transit areas, with proven success in some of the world’s leading airports. The fresh and tasty nature of the food, combined with its handheld portability, has seen Upper Crust excel in the environment of busy travel hubs. The ‘fast food’ service style is enhanced through tempting product displays perfectly suited for a ‘to go’ eating experience.